Brand Redesign

Creative Strategy, Brand Identity, Visual Identity, Product Design, Brand Guidelines, Print Material

Goal

Redesign logo to be more clean and simple, along with matching academy logo. Create new brand guidelines with complete color guide. Design new print assets with brand colors and logos.

Approach

Meet with client to discuss new logo inspiration and colorways. Design logo options from inspiration sent by client. Once final logo has been approved, create brand color options based on clients spa aesthetic. Create final brand guidelines.

Results

Created new logos for both Salon & Spa and the Academy. Designed new print materials based on brand guidelines and new brand colors.

Brand Guidelines

Business Cards

Tri-Fold Brochures

Bobbi Hillman

If you would ever like to collaborate, give me a shout.
Looking forward to hearing from you!